Promotion Tactics Turn You Into a Walking Billboard

With such a competitive music industry artists are always looking for new and cool ways to promote their music and tours. In Bollywood we have seen stars go out and sell tickets to their movies, but in the Bhangra and Urban Desi scene we've seen so much more.

So far we have seen artists tapping into the social networking sites by creating accounts and fan pages so they can update their fans on all their upcoming events and music releases. Sunny Brown offered a free download for his single to anyone who posted a promotional poster up as their profile picture. D-Boy offered a free autographed copy of his album for all his fans that got 5 people to join his fan page.  Now it seems that the latest tactic has become a trend: customized t-shirts.

one voice tee shirt

The Bilz and Kashif have been working hard to promote the One Voice campaign. To take it a step further from the music, they teamed up with designers and created a series of t-shirts. Their shirts are black, red, and white and available to both men and women.

josh naal pao bhangra tee shirt

 

JoSH had created a t-shirt as well. Their shirt has 'JoSH Naal Pao Bhangra' written across the front in reference to their fun bhangra track "JoSH Naal Pao Bhangra'.

 

 

swami desirock bluw tee shirt

Swami's shirts are available in black as well as blue. The shirts all say 'Desi Rock' in a funky font.

get ready get set tee shirt

Metz 'N' Trix are promoting their album 'Get Ready Get Set 2' and they have created 3 unique shirts all for their female fans to purchase. One shirt is white and has 'Get Your Drinks Up' written in blue. Another white shirt has 'Come Home With Me' in hot pink. Up is the 3rd shirt and the only black one in this collection.

tigerstyle tee shirt

Tigerstyle has a very extensive line with 12 different tees. Some have 'Tigerstyle' written on the front, others have 'Kanwar Tigerstyle Son of a Sardar' written on them. The shirts come in Orange, pink, blue, black, and white, something to appeal to everyone.

Let us know what your favorite shirt is and what you think about being a walking billboard.

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User Comments (7)
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July 04, 2009 08.46 PST
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TerryMardi

Kool 2 B Asian Tees available at Desirags.co.uk, Watch out for the brand new Terry Mardi Tees, lol, they are rude, so hide em from yo mama's!
July 03, 2009 06.00 PST
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mubarak

Makes ya feel like family promoting the bands the artist the producers makin da product seen and heard internationally. I want young archie assignment hooded top in red lookz sik n the menis kool 2 be asian shirt. Come On People Support the Artist the producers bands and Singers.
July 02, 2009 07.26 PST
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sanajaan

this tactic makes the fans feel part of a 'team' or 'family' and now with the title street team, artists are creating a loyal fan base. i just never realized how many artists are selling tees. kool article
July 01, 2009 20.50 PST
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dat_fly_chick

i may be indian, but cheapness doesn't run thru ma blood. i got da bilz/kashif shirt, ima go buy me a metstrix shirt in hot pink...common these artist need our support...where do they sell da Kool 2 B asian Tees?
July 01, 2009 20.37 PST
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zaynah

dedicated fans will go out and support. the freebees def result in more immediate and greater results
July 01, 2009 19.34 PST
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TerryMardi

What about Kool 2 B Asian tees by Menis and desirags? They are selling in their hundreds in uk i see. I have sold over 10 thousand Terry Mardi tee's this year alone at the Melas (the favourites were the Desi Niche ones). I bought a SWAMI one too.
July 01, 2009 16.10 PST
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kaysyyxo

I wonder how many shirts have actually been sold. Desis don't spend money especially on stuff like tees. The free promos and give aways r best. The mets trix shirts r rude. Swamis looks the best. Bilz\kashif have the best intention.

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